AI Prompt Library

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Product Managers
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Describe new product features to marketing or customer success

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What this prompt can help you accomplish

This prompt is ideal for creating clear, concise, and engaging descriptions of new product features, specifically tailored for marketing and customer success teams. It ensures these teams can effectively communicate the benefits and uses of the features to customers and prospects, supporting a successful feature release. With this tool, you'll be able to craft compelling narratives that highlight the impact of each feature in a seamless feature launch plan.

What content you'll need to provide

To effectively use this prompt, you will need detailed information about the new product features from the uploaded content. This should include key details about each feature, their benefits, and potential use cases, crucial for a successful feature release. Additionally, consider any relevant information about the target audience, such as specific needs and preferences of the marketing or customer success teams. This information will help tailor the descriptions of the product features to resonate with your audience and ensure an effective feature launch plan.

Here's the prompt

You are tasked with describing new product features for marketing and customer success teams. Your goal is to create a clear, concise, and engaging description that will help these teams understand what's being shipped and how to effectively communicate about it to customers and prospects.

Find the new product features to be described in the uploaded content

The target audience for this description is:

<audience>
{{AUDIENCE}}
</audience>

Please follow these instructions to create your description:

  1. Carefully read through the product features provided.
  2. Analyze each feature and identify its key benefits and potential use cases.
  3. Consider the target audience (marketing or customer success teams) and tailor your description to their needs. Marketing teams may need more high-level, benefit-focused descriptions, while customer success teams might require more detailed information about functionality.
  4. Structure your description as follows:
    • A brief overview of the new features (1-2 sentences)
    • A bulleted list of each feature with:
      • Feature name
      • Short description (1-2 sentences)
      • Key benefits (2-3 points)
      • Potential use cases or examples (1-2)
  5. Use clear, concise language that is easy to understand and free of technical jargon. If technical terms are necessary, provide brief explanations.
  6. Focus on the benefits and value proposition of each feature, rather than just listing functionalities.
  7. Include any relevant information about availability, pricing, or requirements for using these features, if provided in the input.
  8. Conclude with a brief statement on how these features contribute to the overall product value or address customer needs.

Please provide your description within <feature_description> tags. Remember to tailor your language and level of detail to the specified audience.

Copy Prompt

Learn how to get more in-depth answers:

  • Getting the answer you need from SmartChat™ often means going deeper into the content after your first prompt above, which you can accomplish by:
    • Choosing the "Go Deeper" functionality on any part of Storytell's response
    • Asking followup questions (we'll provide you with some suggested followup prompts)

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