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From chaos to concepts
Unlock immediate action from your evolving knowledge. Storytell Concepts automatically builds a dynamic, real-time map of your unstructured data, connecting what matters and eliminating manual upkeep.
Storytell connects the dots so you don't have to
Storytell doesn’t just answer questions—it understands your business.
Behind the scenes, Concepts is how that happens.

As soon as you upload your data—PDFs, call transcripts. support tickets, spreadsheets—Storytell identifies entities and connects the dots across everything. Then it keeps that map updated as new information flows in.
No data scientists. No schema planning. Just real answers, powered by a constantly evolving view of your world.


How Storytell creates knowledge graph
Smart extraction
Storytell pulls key ideas from unstructured content—documents, messages, transcripts—and identifies the concepts behind them.
Build relationships
It builds relationships between those concepts: who’s involved, what changed, why it matters. No tagging or taxonomy needed.
Real-time updates
As new information is added, your internal knowledge map evolves. If something changes—like a customer going at-risk—you’ll know without digging.

Structure, context, and action—all built-in
This isn’t just file search.
It’s organizational memory.
Most companies are swimming in data, but no one has the full picture. Storytell’s underlying Concepts system changes that by:
- Creating structure automatically from messy, mixed-format content
- Mapping knowledge dynamically as your business evolves
- Linking related ideas and people across systems
- Alerting you to what’s new, changed, or at-risk
All with no engineering effort and no manual upkeep.


Get dynamic context, not just static files
Every time your team uploads something new, Storytell checks if anything important changed. Then it updates the knowledge graph accordingly.
- New feature mentioned in a support call? It’s linked to the product and customer.
- Sales email reveals churn risk? It’s flagged, connected, and surfaced.
- Internal doc mentions a competitor? You’ll see how they relate to what you already know.
No manual setup. No prompt engineering. Just AI that works like a brain for your business.
The right alerts to the right people—automatically.
Storytell monitors your evolving knowledge base and notifies you as things shift.
- “Alert me if revenue drops 10% in any region”
- “Let me know if a VIP customer moves to at-risk”
- “Ping the sales team if a competitor releases a new feature”
Set it once and get notifications via Slack, email, or right inside your CRM.





Because knowledge isn’t static—
and neither is your business.


