Market Signal is our North Star

There are no facts inside the building; our truth comes from our users.

What this value means:

  • Our truth comes from our users


How to live this value:

Even/Over Statements for this value:

  • External data over internal beliefs


Putting it into action:

  • Use market signal as the yardstick to prioritize features in our product development:

"Whenever we celebrate wins and good news we ask What is one more thing we could do to make this even better?"

What this value doesn’t mean:

  • We focus on our customer needs but not at the expense of our health

"This is a marathon, not a sprint. Don’t burn out."


Other related resources:

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