Market Signal is our North Star

There are no facts inside the building; our truth comes from our users.

What this value means:

  • Our users define our success in achieving our Vision & Mission
  • Our truth comes from our users, not from internal assumptions or beliefs.

How to live this value:

  • Use market signals as the yardstick to prioritize features in our product development.
  • Focus on understanding user pain points to build solutions that address those pains.
  • Celebrate wins and good news by asking, "What is one more thing we could do to make this even better?"

What this value doesn't mean:

  • We do not put customer needs first at the expense of our health. This is a marathon, not a sprint, and we aim to avoid burnout.

Why this value is important to us:

  • It ensures that our product development is always aligned with real user needs and market demands.
  • It helps us stay focused on creating value that resonates with our users, thereby driving our success.

Putting it into action:

  • Use market signal as the yardstick to prioritize features in our product development:
  • "Users will always know their pain. They will rarely know the answers. We focus on sussing out that pain so we can build the answers to that pain."
  • We seek out “Wins” over “Good News”
  • "Whenever we celebrate wins and good news we ask What is one more thing we could do to make this even better?"

Testimonials

At Storytell, our truth truly comes from our users. I've been with Storytell since we started building our Slack bot, then moved to the Chrome extension and now our Web Apps. Throughout this journey, we've always prioritized user feedback to shape our product. In Customer Experience (CX), we love gathering feedback and working closely with our engineering team to ensure we're meeting user needs.
Pat Intervalo

Pat Intervalo

Customer Experience Admin

Each week, our team connects with our most active users, actively listening to their feedback and gathering suggestions how to improve the platform to suit their needs
Angela Baylon

Angela Baylon

Content Strategist

I'm looking at how the users use our product and understand their magical moments and paint points. Internally, this helps me understand how to extend my help to the crew who’s building our product, the crew who communicates with our customers and users.
Lex Piga

Lex Piga

Operations Assistant

Bugs and feature requests from users take priority over what the crew feels. We take the time to really understand our users and how they want to use Storytell to do what they do even better.
Mark Ku

Mark Ku

Customer Experience Specialist

I take pride in how customer-centric Storytell is, with user feedback and needs at the core of our product development. It reflects our deep commitment to creating a product shaped by and for our users, ensuring their voices drive every decision we make.
Margaux Dolores

Margaux Dolores

Operations Lead

I’ve seen how important it is to listen to what our users are telling us. Their feedback shapes everything we do, helping us improve and grow in ways that really make a difference.
Jamie So

Jamie So

Executive Admin